Monday, June 14, 2010

Why it's good to be a wine consumer now in 2010.

With more wine on the market than ever before it's good to be wine consumer. Figure that not just is there more wine being imported from all over the world, all 50 states have bonded and licensed wineries. Keep in mind you're going to see more and more wine hitting our shores from countries you least expect i.e. China, eastern Europe, etc then take into consideration the economy you have lots of supply & growing demand= lower prices. Prices are lower than they have been in previous years, high end wineries are either dropping prices or selling of wine to "negociants" like Cameron Hughes, Heron wines & Castle Rock, just to name a few. Big box store and small retailers are having private labels bottled for them or "exclusives" as we say.
There is no better time to try a new varietal(cabernet franc, grenache)you've always been curious about. Or how about something from a part of the world you've be hesitant to buy(South Africa, Portugal). Quality of wines are far above where they were thanks to new technology, colleges offering course in wine making and winemakers and grape growers experimenting and pushing the boundaries.

At some point the economy will do a 180 and things will be good again, wineries will increase their prices when inventories level level off & demand comes back. But will prices go back up to where they were? Who knows, if consumer will pay that high prices again after seeing that they can pay significantly less for the same wine. It's only a good time time to be a wine consumer if you take advantage of it. Playing it safe and drinking the same wine will generate the same result, but trying new wines at this time should generate new experiences & new found favorites.

So take advantage of the wine economy 2010 and don't let these opportunities pass you by and leaving you wondering "what if".

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